W-2 Jobs Portal

  • W-2 Open Positions Need to be Filled Immediately. Consultant must be on our company payroll, Corp-to-Corp (C2C) is not allowed.
Candidates encouraged to apply directly using this portal. We do not accept resumes from other company/ third-party recruiters

Job Overview

  • Job ID:

    J36993

  • Specialized Area:

    Data Science

  • Job Title:

    Home / Search / Job Details Data Science and Marketing Analytics Consultant

  • Location:

    Coopersburg,PA

  • Duration:

    12 Months

  • Domain Exposure:

    Government, Real Estate, Oil & Gas, IT/Software

  • Work Authorization:

    US Citizen, Green Card, OPT-EAD, CPT, H-1B,
    H4-EAD, L2-EAD, GC-EAD

  • Client:

    To Be Discussed Later

  • Employment Type:

    W-2 (Consultant must be on our company payroll. C2C is not allowed)




Job Description

Key Responsibilities Include:

    • Own and develop the framework of Plan - Measure - Optimize - Repeat cycle of analytics with the specific investment / program being supported for all stakeholders.
    • Understand and work with the continuum of consumer acquisition strategies using advanced analytics in each step of this process
    • Execute optimization as part of marketing mix modeling or as post hoc analyses to aid in effective and efficient investments into marketing channels.
    • Understand, develop and articulate insights from data for all the push / pull tactics involved in driving consumers from market expansion
    • Complete timely evaluation of program / campaign impact and response.
    • Partner with the marketing operations team to plan for investments in media and CRM streams.
    • Identify and address key business issues relative to program performance ensuring that multiple partners / stakeholder perspectives are considered; Integrate and synthesize all available information specific to the issue
    • Leverage innovative, sophisticated analytic models that address critical issues but also meet key business criteria (e.g. cost, risk, business impact) and key technical criteria (e.g. reliability, validity, and predictability)
    • Lead the analytic team, contractors, and external suppliers to increase and enhance the use of advanced modeling and analytic methods and produce results that fully leverage available data and analytics.
    • Effectively communicate results of complex analytical models and influence action to improve brand performance
  • Establish, Manage and continuously improve various levels of reporting for program / contract evaluations as well as executive communication

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Equal Opportunity Employer

DIGITAL TECHNOLOGIES LLC is an equal opportunity employer inclusive of female, minority, disability and veterans, (M/F/D/V). Hiring, promotion, transfer, compensation, benefits, discipline, termination and all other employment decisions are made without regard to race, color, religion, sex, sexual orientation, gender identity, age, disability, national origin, citizenship/immigration status, veteran status or any other protected status. DIGITAL TECHNOLOGIES LLC will not make any posting or employment decision that does not comply with applicable laws relating to labor and employment, equal opportunity, employment eligibility requirements or related matters. Nor will DIGITAL TECHNOLOGIES LLC require in a posting or otherwise U.S. citizenship or lawful permanent residency in the U.S. as a condition of employment except as necessary to comply with law, regulation, executive order, or federal, state, or local government contract